The team of the first professional rating agency for the evaluation of digital assets DigRate has assigned a Quality Rate High and A1 investment attractiveness score to allabout.me – high probability of a significant token price increase, considerable scaling and development opportunities.
The platform allabout.me is intended for the interaction of social network users and advertisers. It includes user’s account, wallets and “Show-window” trading platform. In addition, allabout.me acts as a guarantor of users’ verification during their registration. One of the main missions of the team is the fair allocation of advertising revenue between users and allabout.me social network.
According to experts, in 2018 it is expected to be equal to $ 269.85 billion, in 2019 - $ 304.34, and in 2020 this figure will reach a record-breaking $ 335.48 billion. Also, an increase in the global advertising market in social networks is anticipated. Only in the United States $ 17.34 billion will be spent for advertising in social networks. Also, growth of the Internet audience is observed, by 2020 this figure will be already 4.1 billion.
allabout.me has developed mobile applications on the basis of iOS and Android with the option to exchange virtual currency within the network. It is possible to get tokens into the project ecosystem and withdraw them through the blockchain. The standard of tokens is ERC20.The source code for the smart contract for making ICO was published on GitHub.
As of the date of the report on the results of the two presales, 9070 ETH have been raised, which is equivalent to $ 7.5 million at the current exchange rate as of 21.02.2018. The DigRate team had verified the information and confirms the fact that the project owners have access to the wallet of the smart contract. The main investor of the project is Tzedakah Funds Fund, which has confirmed its participation in the project.
In the process of rating, three face-to-face meetings were held with the project management.
The project team disclosed information about the legal structure of the company, during the verification, the identities of members of the Advisory Board and project managers have been acknowledged, as well as the amount of money raised from the investment fund has been confirmed. As for legal and tax issues, the project team actively cooperates with Interconsulting Law Firm, as well as hold consultations with a number of international audit firms in order to involve them as project auditors.
The team has presented a detailed Road Map with indication of the targets. All of the above mentioned facts leave no room for doubt in the serious intentions of the project developers and in the possibilities of implementing the plans. The team expects to attract international stars to the project.
Like any other ICO projects, allabout.me contains high risks for investors, but the team has sufficient resources which, if used rationally, can ensure the token’s price growth.
In our opinion, Hard Cap established at the level of $ 100 million, is overestimated given the current marketing activity of the project. For example, the ICO of IndaHash project with a similar business model allowed to accumulate $ 42 million, while the project conducted a very active marketing campaign in social networks, on thematic forums, and news sites of blockchain resources.
The presence of a large investor is also a factor of material interest in maintaining the price of the token after the completion of the ICO.
The concept offered by the developers of allabout.me is important for the further development of the social networking market in general and taking into account the dynamics of the development of the online advertising market, as well as the spread of blockchain technologies. There is a high probability of token’s price growth after the ICO within 6 months.
If the team breaches the terms of allabout.me, the stages of the strategy of marketing and project development, the assessment of the investment attractiveness made by the rating committee of the DigRate agency can be reviewed.
Pros and cons of the project, as well as our recommendations, can be found in our report.